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Showing posts from May, 2015

Top Seven Reasons Why Aspiring Authors Fail to Publish

At a conservative estimate, upwards of 250,000 writers in the U.S. are currently struggling to write or find an agent for their first commercial novel or memoir. If you understand this business, you also know why an enormous percentage are unable to make it happen. Below are the top seven reasons why otherwise passionate writers will join the 99.9% never to become commercially published.


In the case of the former, the writing itself does not display the energy, creativity, and polish necessary to convince an agent to go deeper. This is perhaps the number one cause of failure. Usually, the writer is not aware--or at least, not sufficiently aware to enable productive change. Perhaps this is a first stab at fiction, she or he not realizing that journalism or other nonfiction writing ill prepares one for the challenges of competitive commercial narrative. Obviously, the writer does not know a good editor or reader, and therefore, has …

Why Social Media Doesn't Always Work for Unknowns

by Jurgen Wolff

If you're a novelist who expects social media to lead to book sales, the truth may shock you. After all, everywhere you look you're told to get on Twitter and Facebook and Pinterest and other social media outlets to attract people. Get a lot of followers, then when your book comes out they will buy it.


A friend recently told me about one of her friends who started a blog about how to write children's books. He posted almost every day and the blog became quite successful.

Then he published a children's book of his own and mentioned it frequently on his popular blog.
Very few of his followers bought his book.

The reason isn't actually all that surprising. They go to his site to learn how to write their own books. A few may appreciate his effort enough to buy his book as a token of thanks, but not many. If your blog posts or tweets or pictures are not directly about your book, the odds are there will be…